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Smartspot, Which Brings Computer Vision To Gyms And Trainers, Raises $1.85M From Khosla, Signalfire

Moawia Eldeeb has one of the more unfathomable and inspiring stories I’ve ever come across while working in Silicon Valley.

He was born to a farming family in Egypt and then made his way to Queens as a child where he earned $20 a day working in a pizza shop. He was in and out of school for years, then caught up on Khan Academy and later made it into Columbia University’s computer science program.

Now he’s founded a Y Combinator-backed company called Smartspot, which has just raised $1.85 million from Khosla Ventures and Signalfire.

They are a computer vision startup that re-imagines gym equipment and personal training. With a Kinect camera connected to a flat-panel screen, they’ll monitor a person’s workout and weight-lifting to make sure all of their postures and angles are correct. You can see how it works below.Longer-term, the idea is that the $2,500 equipment can decouple personal trainers from needing to be physically there with a client, which would dramatically reduce the cost of personal training. A trainer would be able to review recorded videos from a Smartspot and give online feedback. Eldeeb and his co-founder Joshua Augustin have their Smartspot system in 10 gyms already and are trying to build out a new personal trainer program.

“This is the first time where personal training is not with a person standing next to you,” Eldeeb said.

They’ve built out a team with four people and they’re trying to hire three more in iOS and Android development.

Ben Ling is the VC from Khosla who’s leading their investment. That wasn’t a surprise to me when I heard because Ling is a known fitness buff.

“Ben works out all the time and he’s really personal with our company,” Eldeeb said.” Whatever his dreams or ideas are, he just helps us make it in our product.”

Pinterest Has Started Rolling Out Buyable Pins On The iPhone And iPad

Pinterest is starting to roll out a buy button on its pins today in the iPhone and iPad apps, the company said.

Buyable Pins let some retailers who are partners with Pinterest and retailers use Shopify and Demandware. The company unveiled Buyable Pins earlier this month, and said at the time that they would be rolling out later in June. The tool lets retailers add a buy button to pins that let users purchase products directly from Pinterest. Users will start getting emails when they can purchase products.


Pinterest Hires Former Facebooker Scott Goodson As Head Of Core Experience
Pinterest Releases A Small Update To Streamline Its Search Experience
The buy button shows up on Rich Pins, which have much more information than just a normal pin with a link to a product. After putting in their credit card and address, users will get what they purchase delivered to them once they click the buy button. The buy button shows up in all the app’s features, like search and the home feed.
Around two-thirds of the content on Pinterest is pinned by people from business websites, Pinterest’s general manager of monetization Tim Kendall told TechCrunch at the time of the launch. For now, businesses will not be able to promote buyable pins, Kendall said at the time. Pinterest also said today that it’s working with Braintree for some merchants like Nordstrom and Neiman-Marcus. Pinterest also works with Stripe to power its payments.

So, of course, this benefits Pinterest. If there’s more content in the app, and users are okay with most of it being from businesses, then there are more pins for users to discover. If they’re able to buy things directly from Pinterest, then they’ll be more likely to come back and buy products. That benefits advertisers on Pinterest and also gives the company a stronger reason to come back to the app every day.

Sphericam 2 Is A 4K 360-Degree Camera Built For The VR Era

One of the main issues with current 360-degree VR technology is that a successful experience typically requires a user to have both creation and consumption devices. While companies like Oculus and Samsung have begun to bring VR consumption devices to market, there is still a lack of consumer-targeted cameras that are capable of creating 360-degree VR compatible video.

Recently launched on Kickstarter, Sphericam 2 aims to provide a solution by allowing photographers to easily capture high-quality 360-degree video.

The camera is about the size of a tennis ball, and has six built-in 4K lenses to capture 360-degree video at 60fps. Sphericam 2 will also have WiFi, allowing you to live stream video to desktop or mobile devices.

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The device is the second iteration of Sphericam, with the first successfully launched on Kickstarter and shipped in 2013. Jeffrey Martin, the inventor of Sphericam, is a 360-degree photo guru and holds the world record for “Largest Panorama Photo,” which is a 320 gigapixel photo of London.

VR has been steadily gaining popularity, especially with YouTube recently adding support for 360- degree video. The music industry specifically seems to be quickly embracing the medium, with musicians ranging from Paul McCartney to Hardwell both recently releasing video of concerts shot in 360 degrees.

Back Up And Sync Your Files Inside A Mason Jar With Raspberry Preserve

Do you like the concept of backup services like Dropbox or Box but don’t want to relinquish control of your data? Well now you can keep your files safely stored in your own pantry, right next to your jars of fruits and vegetables.

An innovative DIYer has figured out a way to skillfully merge a Raspberry Pi running BitTorrent Sync with a traditional glass Mason jar. The result is a homemade service that keeps files in sync between all of your devices.

In terms of software setup, all you need to do is SSH into a Raspberry Pi and install the Raspberry Pi version of BitTorrent Sync (aptly named Raspberry Preserve), Node.js, and a few other packages. The Pi can also connect to optional LEDs, to blink or stay solid depending on whether data is currently transferring to the device.

While the original creator opted to attach his Mason jar to a wooden base, it is up to you to decide how much effort you want to put into the aesthetics of the device.

BitTorrent Sync was created by the same group that created BitTorrent. An easy way

 to think of the software is that it is also a peer-to-peer network like BitTorrent, but all of the peers are your devices. The result is that if you place something in a synced folder on your laptop it will be synced to the node hosted on the Pi inside your Mason jar, then shared with your phone, desktop, etc.

Because the whole solution is based on a Pi, the project can basically be upgraded to whatever level desired. For example, you could install an optional hard drive for increased integrated storage in the jar itself, or connect a USB WiFi attachment so the jar doesn’t need to be tethered to an ethernet connection.

Precision Ag Tech Helps California Farmers Grow More With Less Water

Will Gerry might look the part of a fourth-generation farmer — dirty denim jeans, shirt sleeves rolled up and a gray beard that wraps from brim to brim on his leather hat. But once Gerry whips the smartphone out of his pocket, he starts rattling off tech jargon and analyzing data points across his farm like a 20-something whiz kid from Silicon Valley.The Gerry family has been farming in Ventura County for more than 140 years, but the longtime local grower isn’t afraid to step away from conventional practices when it comes to growing berries in drought-parched California.In fact, Gerry has been growing blueberries with precision irrigation practices for more than a decade at Coastal California Blueberry Farm in Camarillo, making the bold move to level the family’s citrus and avocado trees in favor of 300,000 bushes that produce berries throughout the year for a global market.“We’ve always wanted to have this place healthy,” Gerry said. “Soil health is the beginning of all things above ground. If you don’t have that soil health, you’re not going to be able to compete over a long period of time. If it’s not sustainable, we’re out of business.”Gerry started using sustainable technologies long before the current drought shined a bright spotlight on agricultural water use.And with California farmers expected to lose about 33 percent of their surface water supply this year, not to mention fallowing 6-7 percent of the state’s annual irrigated cropland, more and more growers are having to adopt precision irrigation practices to grow more crop per drop.“This is a permanent plant,” Gerry said of his 170 acres of blueberries. “It’s not going to be dug up tomorrow and switched out, so we need this plant to stay healthy.”Gerry points out that blueberries are extremely sensitive to dry or overly wet conditions, so he monitors plant stress and soil moisture levels in real-time using Hortau’s smart irrigation management systems in the field. The wireless, solar-powered stations are equipped with soil and temperature sensors that report to the web in real time how his crop is faring.More and more growers are having to adopt precision irrigation practices to grow more crop per drop.

Using a smart phone, tablet or computer, Gerry is able to make irrigation decisions based on the live soil tension/moisture/temperature data. Using an online dashboard that graphs out plant stress thresholds, he knows exactly when he needs to turn on his computer-automated drip irrigation system, and, more importantly, when to turn it off once an optimal amount of water and nutrients have reached the root zone.

Precision Ag Hot Among Investors

Since Monsanto’s acquisition of Climate Corp. in 2013, the precision irrigation/ag tech space has been a hot one for investors.Throw in California’s historic drought, and the ag tech space is hotter than ever, with events such as GAI AgTech Week, Forbes’ Reinventing America: The AgTech Summit, Ag Innovation Showcase and the Agri-Investor Forum eating up investor calendars this year.

Hortau, like a number of other precision irrigation companies of late, has caught the eye of investors, and earlier this month received $5 million in financing from Advantage Capital Agribusiness Partners.

Other precision and ag tech companies to strike deals in recent months include Farmers Business Network ($15 million with Google Ventures), VitalFields ($1.2 million from various backers, including SmartCap) and PowWow ($3 million in grants and angel investors).

Speaking of Google and precision ag, Eric Schmidt’s Innovation Endeavors also joined the investors backing the ag-optimizing robot company Blue River Technology last year ($10 million, led by Data Collective Venture Capital), showing just how much traction the space is getting in Silicon Valley alone.

But which precision ag companies will sustain? That comes back to adoption, and what solutions the boots on the ground are willing to adopt to help cut costs, as well as reduce water and energy use and environmental impact.Precision Ag Adoption In The Field

That precision ag approach to delivering precisely how much water and nutrients a plant needs in the root zone is being used by growers of both permanent and seasonal crops on the Central Coast of California.

Local strawberry growers, for example, now make it a habit to improve soil health through precision irrigation practices such as electromagnetic soil mapping and laser leveling of fields to help get more out of the water resources they do have.

Other precision ag practices in use on Central Coast farms include:

GPS-guided tractors and harvesters

Weather data monitoring

Automated irrigation systems

Variable speed pumps

Aerial imagery

Drip irrigation

“By using precision irrigation management tools, local growers are able to be more proactive in the field and not only reduce water consumption but improve crop health and production,” said Gil Luera, an irrigation management specialist for Hortau irrigation management systems. “It’s a critical part of the industry right now, finding innovative ways to grow more with less, and a lot of our local growers should be commended for the precision irrigation practices they’ve adopted.”

Water Conservation Front And Center

Like many operations in California, El Rio Farms in Oxnard is having to figure out innovative ways to grow more with less water during the drought.

strawberries-raised-beds-plastic-IMG_9874

The Oxnard region, known for growing many of the strawberries we buy in stores, is not only battling water shortages, but also salinity issues stemming from depleted water sources, saltwater intrusion, urban and agricultural use, and treated water discharged into waterways.

Despite the host of water issues, El Rio Farms’ operations manager Pal Halstead said their strawberry operation was able to cut water use by about 27 percent last season, thanks to precision irrigation practices such as drip irrigation and “smart” soil tension monitoring sensors.

“I’m very passionate about water conservation,” Halstead said. “It’s important to me, more than just on a natural level. We really don’t have a choice right now.”

Faced with a dwindling water supply and a fourth consecutive year of drought, Governor Brown in April imposed an executive order to help better manage irrigation for agricultural purposes along with improve in-field water technologies.

Local agencies are now tasked with imposing various degrees of cutbacks, and sustainable water management will soon become the new norm for California.

Heading into the warmer summer months, the drought has already led to economic losses of an estimated $2.7 billion — not to mention the loss of about 18,600 jobs — according to results published in “Preliminary Analysis: 2015 Drought Economic Impact Study” by the UC Davis Center for Watershed Sciences.

All of which means there are more challenges, conservation requirements and precision irrigation innovations on the horizon for our local growers.

“The impact that the water issue has on our lives is significant,” Halstead said. “Water is hugely important, and conserving it is a legacy we have to hand down to the next generation.”